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Search and Discovery

We’ve put decades of work into search,

so your site visitors won’t spend decades searching.

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SEARCH

Spark discovery among your customers.

We create smooth, user-focused online experiences that keeps our clients ahead of their competitors. No one delivers a better, more personalized search experience than us. With our decades of experience in advanced search, you not only improve your website but bolster your entire business model.

What can we look forward to?

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With RealDecoy, the possibilities are endless.

Discover what we can do.

Planning & Implementation

TECHNOLOGY SELECTION

Assessing commercial and open source technology options, we recommend the best fit that drives the most ROI. Expect to get the platform that’s best for you.

INTERNATIONALIZATION PLANING

Consulting on IT assets, datasets, and training requirements to deliver site search experience at scale in multiple languages, currencies, and cultures.

QUALITY ASSURANCE

Dissecting code and diagnosing the way your site search platform is implemented to reduce risk and increase conversions.

UPGRADING

Consulting on IT assets, datasets, and training requirements to deliver site search experience at scale in multiple languages, currencies, and cultures.

QX STRATEGY

Advising on user interaction and design, including persona-based search relevancy strategies and business user toolsets, to ensure your customer-facing search application achieves your business requirements.

INTEGRATION

Integrating a conversion-driving site search application with your existing commerce system in manageable phases. 

Site Search Optimization

SITE SEARCH AUDITS

We evaluate your site’s current performance and identify areas for improvement, where you’re losing money, how to achieve incremental improvements, and the time to ROI for each proposed improvement.

STRATEGIC DIRECTION AND TRAINING

We advise on where the market is going, what exists, what capabilities are available to you. We also provide training and customized courses to give your teams the expertise they need to continually maximize your investment. 

SEARCH RELEVANCY TUNING

Tuning your relevancy algorithm so it returns the best search results to a visitor’s query. This is the single most important maintenance activity a business team can do to increase conversions and average order value.

CUSTOMER INSIGHTS

Mining, interpreting, and reporting insights from site search data. Get an intimate understanding of your visitors that enables a truly personalized digital customer experience. 

UPGRADING

Consulting on IT assets, datasets, and training requirements to deliver site search experience at scale in multiple languages, currencies, and cultures.

ADVANCED FEATURES

Adding and enhancing search and merchandizing features for your:

  • search box, e.g. type-ahead, auto spell correction, synonyms, drop-down merchandizing menu.
  • faceted search, e.g. boost ‘n’ bury product categories and attributes that drive the most conversions, add range sliders to filter prices, dates, etc.
  • recommendations, e.g. “you might also like”, “customers also bought”.

Product Categorization

ARCHITECTURE

Defining, structuring, and labeling attributes and categories so they’re intuitive to customers and internal teams, and reflective of your most current data. 

INTERNATIONALIZATION

Optimizing product attributes and categories for multiple languages, sites, brands, currencies, and seasons.

Product Data Quality

ENRICHMENT

Updating product data with new sources of relevant information, including product reviews and comparable products. Adding product attributes for more effective and granular levels of searching and filtering. 

IMAGE & ASSET CONSULTING

Pinpointing which product images and digital assets (e.g., PDFs, fact sheets) can drive the most conversions. 

EDITING & CLEANSING

Rewriting product names and descriptions so they’re accurate, consistent, compelling, and intuitive to your visitors, removing duplicate and inaccurate data. 

STANDARDIZATION & NORMALIZATION

Designing a consistent product information flow that helps customers make fast and informed purchase decisions. Standardizing product fields, specifications, and units of measure to help visitors find, assess, and compare products in and outside your catalog. 

Data Driven Strategic Insight

RealDecoy is breaking new ground in creating data-driven decision support systems.  For almost 5 years, we've worked with executives at one of the largest departments in the Government of Canada to create a best-in-class solution that gives them the insight and agility to access data in real time and make critical decisions faster.

In a world where search systems are learning to "speak human", RealDecoy's experts speak everything search.

RealDecoy delivers Google and Amazon-like data experiences using the smartest and most powerful technology. Trust our team to provide you with deep search expertise to skyrocket your search relevancy goals.

Which search platform is right for you?

When it comes to site search, there are many options and variables to consider. Do you need an out-of-box solution? What's your timeline? Do you have a technical team to maintain and implement these solutions? Should you consider open source?

As a global leading expert in site search implementation, our goal at RealDecoy is to help our customers make the right choice and truly grasp the ability to know what their customers want - even before the customer does.

Still not sure which site search platform is right for you?

See how the most popular platforms stack up in areas like:

Driving Conversions

Personalization, business user control, data management, error handling, and reporting.

Business Needs

Total cost of ownership, flexibility, data consumption, multi-lingual/multi-site, and support.

Gartner Magic Quadrant for Search and Product Discovery

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Conversion Rate Optimization

The cost of marketing is rising but conversion rates are stuck at around 3-5% for over a decade. How can you outpace the competition?
We'll help you understand customer intent, visualize user journeys and test and experiment to validate UX/UI design.

Ready to unlock the opportunities you’ve been missing? Let's redefine how you search and discover.